Metaplanet Inc. has appointed Eric Trump to its newly-formed Strategic Advisory Board, setting off a rally in its shares and drawing fresh attention from both crypto investors and Wall Street watchers.
The announcement, made Thursday, underlines Metaplanet’s ambition to place itself at the centre of Bitcoin-focused corporate finance. Trump, best known for his role in the Trump Organization and as the son of former U.S. President Donald Trump, brings name recognition and a track record in business — and he’s no stranger to the crypto world either.
Strategic or Spectacle? Why the Move Matters
It’s not every day that a high-profile political figure steps into the crypto arena via a public company boardroom.
While Metaplanet called the appointment a strategic boost, not everyone’s convinced it’s purely about business acumen. Still, it’s hard to ignore the market’s reaction.
Metaplanet’s stock shot up following the announcement. Investors clearly took the move as a signal — either of growing legitimacy, or at least attention, from heavyweight names.
Whether Eric Trump’s appointment is a sign of deeper institutional interest in Bitcoin, or simply a headline grab, one thing’s clear: people are watching.
Metaplanet’s Bitcoin Bet
Metaplanet is hardly the first firm to lean into Bitcoin. But it’s certainly among the boldest, at least in Asia. Often dubbed the “MicroStrategy of Japan,” the Tokyo-based company has made it clear that Bitcoin is central to its strategy moving forward.
Simon Gerovich, Metaplanet’s Representative Director, made no secret of the firm’s ambitions.
“His insights will help us accelerate our vision of becoming a leading Bitcoin Treasury Company,” Gerovich said. “We are honored to welcome Eric Trump as the first member of our Strategic Board of Advisors.”
That’s a big title with big implications. The board isn’t just a ceremonial fixture — Metaplanet plans to use it to tap into global thought leadership in finance, crypto, and business strategy.
And Trump? He’s been vocal about his support for digital assets. While not as outspoken as some crypto diehards, he’s pushed for wider adoption and has been involved in promoting blockchain-friendly policies in the past.
What Eric Trump Brings to the Table
Let’s not forget that Eric Trump isn’t new to money or markets. As executive vice president of the Trump Organization, he’s been involved in large-scale real estate deals, international development projects, and plenty of high-stakes negotiations.
He’s also used to public scrutiny — and knows how to navigate volatile waters. That could be a handy skill in the turbulent world of digital finance.
Here’s what Metaplanet says he brings:
- Real estate and financial deal-making experience
- Global brand development background
- Direct exposure to cryptocurrency conversations and adoption strategies
- Public profile that draws attention — for better or worse
In Metaplanet’s view, this combination of business experience and digital asset advocacy makes Trump a fit for the kind of transformation they’re aiming for.
Market Reaction: A Quick Surge
Here’s where things get interesting. Almost immediately after the announcement, Metaplanet’s stock surged. Investors, clearly, were intrigued — whether by the name or the signal.
Date | Event | Stock Price Change |
---|---|---|
March 21 | Eric Trump Appointment Announced | +18.4% |
March 22 | Trading Volume Spikes | +23.1% intraday |
March 23 | Price Stabilises Slightly | -2.7% |
Of course, crypto-related stocks are known for being a bit… unpredictable. But this was more than noise.
For traders betting on Bitcoin’s broader corporate adoption, the Trump name might be more than just a headline.
Advisory Board: More Than a PR Move?
Metaplanet’s not stopping at one headline-grabbing appointment.
The company said its Strategic Advisory Board will be made up of “influential global voices and thought leaders” focused on Bitcoin and financial innovation. That suggests Trump could be the first in a series of attention-drawing names.
They’re not just building hype — they’re building a network. And in the crypto world, who you know often matters as much as what you know.
It’s worth remembering that corporate adoption of Bitcoin is still relatively young. Beyond MicroStrategy and Tesla, few firms have gone all-in. Metaplanet wants to change that.
One sentence, but loaded: That’s a bold pitch.
Skeptics Aren’t Silent
Of course, not everyone’s clapping.
Critics have raised eyebrows over the choice, pointing to Trump’s political connections, media controversies, and lack of direct operational crypto experience. Some investors worry that bringing in such a politically charged figure could add volatility, not clarity.
But others argue that Trump’s visibility could open doors — or at least conversations — that Metaplanet might not have had otherwise.
And in a sector where attention is currency, that might be worth the gamble.
The Bitcoin Corporate Arms Race
Metaplanet isn’t alone in this play.
Firms like Block, Coinbase, and yes, MicroStrategy have long been building toward a future where Bitcoin sits on corporate balance sheets like gold used to. But adoption is still patchy.
The big unknown? Regulation. And Trump’s connections might prove useful in navigating that mess.
While his father remains a polarising figure in American politics, Eric Trump has carved out a more business-focused path — and one that’s increasingly crossing into crypto.
It’s early days, and a single board seat doesn’t change the game. But it does show just how serious Metaplanet is about becoming a player on the global financial stage.

Finn Wells is a proficient news writer at Crypto Quill, specializing in delivering the latest updates on Bitcoin and altcoins to readers worldwide. With a keen interest in the ever-changing landscape of digital currencies, Finn’s articles provide insightful analysis and up-to-the-minute news on the cryptocurrency market. Known for his meticulous research and commitment to accuracy, Finn brings a fresh perspective to the world of blockchain technology. Stay informed with Finn’s comprehensive coverage of Bitcoin and altcoins, as he continues to illuminate the crypto space with his expertise and dedication at Crypto Quill.