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Olo has emerged as a dominant force in digital restaurant commerce, handling a staggering $29 billion in gross merchandise volume across more than 750 brands. The company now ranks as the second-largest digital sales platform in North America, outpacing Starbucks and trailing only McDonald’s. Its rapid expansion, strategic partnerships, and AI-driven technology are setting new industry standards.

Olo’s Financial Surge Leaves Competitors Behind

Olo’s numbers are nothing short of remarkable. In the past year, its gross payment volume hit $2.8 billion—double the previous year. The company’s account base skyrocketed from just two million to nearly 15 million.

Big sales events like Super Bowl Sunday and Valentine’s Day pushed Olo’s infrastructure to its limits, yet it performed flawlessly, marking the largest single-day sales volume in company history. That kind of reliability and scale are what make Olo a key player in restaurant technology.

With net revenue retention at 115%, the company is proving that once restaurants adopt its platform, they stick with it. Investors are taking note, and so are restaurant chains looking for a dependable digital partner.

Continuous Innovation Fuels Olo’s Growth

Olo isn’t just growing—it’s evolving. The company constantly updates its suite of tools—Order, Pay, and Engage—bringing in cutting-edge features that make restaurant operations more efficient.

One of the latest upgrades, Catering Plus, has been a game-changer for brands like BJ’s Restaurant and Brewhouse. With AI-driven menu recommendations and enhanced analytics, restaurants can now fine-tune their offerings based on real-time data.

Strategic integrations with payment leaders like FreedomPay and Stripe have also expanded Olo’s capabilities. These partnerships allow restaurants to offer more flexible and secure payment options, making transactions smoother for customers.

Big Names Bet on Olo

Olo’s client list is growing, with new partnerships boosting its credibility. Jason’s Deli, Jack in the Box, and HTeaO have all jumped on board, joining longtime customers who have relied on Olo’s platform for years.

Even mid-sized brands like Walk-On’s and Mendocino Farms are now integrating Olo’s full suite of services. These “flywheel brands” contribute to Olo’s expanding network, proving that its tools work across all segments of the restaurant industry.

• Jason’s Deli: Utilizing Olo’s digital ordering and analytics to enhance customer engagement.
• Jack in the Box: Strengthening its mobile ordering and payment capabilities.
• HTeaO: Implementing Olo’s tools to support its growing franchise model.

The bigger Olo’s ecosystem gets, the stronger its network effect becomes. Every new partnership increases its influence in the digital dining space.

Security and Sustainability in the Digital Era

With more transactions moving online, security is a growing concern for restaurants and consumers alike. Olo has responded by reinforcing its payment systems with advanced fraud prevention and encryption, thanks to partnerships with FreedomPay and Stripe.

On the sustainability front, Olo’s digital-first approach is reducing reliance on printed menus, paper receipts, and manual order management. That not only cuts costs but also minimizes the environmental footprint of restaurant operations.

The Future of Restaurant Tech Belongs to Olo

Olo’s trajectory is clear—it’s on track to become the backbone of digital restaurant operations. With AI-driven insights, seamless payment solutions, and a rapidly expanding client base, the company is redefining how restaurants interact with customers.

As more brands seek to modernize their ordering and payment processes, Olo stands as a trusted partner, ready to shape the future of the industry.